Eindje Meerijden

Investigating the possibilities to enhance the travelling experience through Eindhoven, including an efficient service and attractive design in the urban commute. Today’s mobility system of Eindhoven will not be able to cope with the large upcoming rise of inhabitants. In order to meet environmental and economical goals of the Brainport Region, we need to make the style of commuting smarter, safer, more robust and sustainable. This comes with the crucial trend towards shared-mobility and away from solo-car drivers. Focussing on commuting around Eindhoven with a highlight on the four main tech campuses: ASML, BIC, Flight Forum & HTC, this project analyses hiccups and trends on multilevels, with public interviews and worldwide policies, aiming for a service-design solution that will fit Eindhoven in the day after tomorrow!

The interior design introduced a whole new design field for me, I learned to use 3D programs to trial & error exploratory iterations with interior spaces and ultimately visualize the final design concept. Besides, the final physical prototype visualizes the Eindje Meerijden bus, combining interior and exterior with different colors, materials and finishing (CMF). I used techniques and methods from previous courses and projects, for exmple the CMF course at NUS.

Additionaly, the project studied multiple perspectives to outline an overview of mobility systems and it’s potential. The insights from various stakeholders were gained means different ways, for example public interviews and literature analysis. Relating to User & Society, I especially learned to outline the societal context of mobility with a multi-scale combination. Since traffic is daily news and being constantly tracked, I was able to use large sets of data for further analysis. These data sets highlighted hiccups and potential for improvement, such as the annoyance of transfers and efficiency of metro transport.

Eindje Meerijden presents a new service map of Eindhoven, aiming to provide more options to commute through the city, and decrease crowdedness at the central station.
The map consists of two circles: “inner-circle” and “tech-circle”. The inner-circle runs along the older neighborhoods, schools, industries and the park. The outer “tech-circle” connects the four campuses with smaller villages and outer neighborhoods of Eindhoven.

The Eindhoven bus design combines functionality, comfort, and modern aesthetics based on input from public, governmental, and commercial stakeholders. It is a combination of seating types, space dividers and other technologies, focussing on privacy, efficiency and comfort. The design is visualized with the 3D animation.